"engaging way to captivate and motivate people "
Why Use a Promo Video?
Short, 15-60 second videos are an excellent way to notify your audience of new projects and acts without demanding too much from the outset. A five minute video may be too excessive for those unfamiliar with you and could drive potential fans and supporters away – you’ll want to earn that initial engagement and keep listeners coming back for more.
Promotional video offers digestible, light content that informs efficiently, and you can use this format to share demos, new hooks and announcements. By feeding your listeners small amounts of information at different times, and on different platforms, it’s easier to keep them engaged and build anticipation for what you have in store next.
What Makes a Successful Promo Video?
Your videos must to be short and quickly absorbable, while still being sufficient enough to make your audience want to return. They can then be distributed to social media platforms such as Facebook, YouTube, Instagram and Twitter with relative ease. You’ll want to make use of every platform to direct your viewers down the specific routes you want them to take.
Videos play a very important role in the consumer decision-making process. Since videos are an opportunity for businesses to educate and also to entertain customers,video marketing becomes a powerful tool for businesses to promote their products and services
Why Intros (logo Reveal) are Necessary for Your Video?
What is an intro? Like people introduce themselves when talking to new people, the same way the videos should have an intro to present your company or brand.
Intros make the videos more professional, modern, and memorable.
Besides, it’s a great way to make a good first impression. If you’ve been making videos without an intro, it’s the high time to start.
Why? The major reasons are mentioned below:
An intro shows that you have a brand
Having a brand gives more credibility to you and your product/service. Even if you have only one product yet, it doesn’t matter, give it a name. This way people will easily remember you and won’t call you, for example, “the soap girl/boy”. Funny, right? So, have a brand and present it to people with the help of an amazing intro.
You know how important the first impression is, don’t you?
They say: “You will never get a second chance to make a first impression.” Let’s use our one and only chance to make our first impression in the best possible way. What do we need for it? The answer is simple – an intro. People will see how professional you are and how committed you are to your work and brand. This is what you need, isn’t it?
Have you ever seen a stellar video that doesn’t have an intro?
Simply search for your favorite brand video on YouTube and watch. I bet you haven’t seen and won’t see a video of a brand that doesn’t have an intro.